EMPIRE CINEMA & EATERY
Wellington, New Zealand
Suburban cinema theatre with an eatery, bar and cafe operation.
Scope of Work
Pre-opening, Management & Concept design
To create a suburban hub, with high quality offering and a low break-even point, a model created on the assumption that a greater number of consumers, will protect the business from downward shifts in consumption from an ageing population in the area.
Notes: Intergenerational links with consumption was the main assumption for the adoption of that business model, you can find more about it HERE
Areas of engagement
Business model creation, planning and execution
Key staff recruitment
Product mix assessment and strategy (film content)
Business processes and systems set up